Nawate-dori & Nakamachi Street
shopping
縄手通り・中町通り
Two parallel historic streets, one lined with frog-themed stalls, the other with white-and-black kura converted into shops.
Running parallel through central Matsumoto, these two streets offer distinct charms. Nawate-dori is a narrow pedestrian lane with a frog mascot theme, vintage toy shops, old-fashioned candy stores, and taiyaki stalls. Nakamachi-dori features beautifully preserved kura (storehouses) with distinctive black-and-white namako walls, now housing craft galleries, coffee shops, and Matsumoto furniture showrooms. Together they make a perfect pairing with Matsumoto Castle just blocks away.
Stop at Salon as Salon on Nakamachi-dori. This craft gallery showcases Matsumoto's mingei (folk craft) tradition and sells handmade wooden furniture that ships internationally.
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