Baeren Beer Zaimoku-cho

Lively taproom on Morioka's charming Zaimoku-cho shopping street, pouring the award-winning craft beers of Baeren Brewery, Iwate's pioneering microbrewery. The brewery produces German-style lagers and ales using traditional copper kettles imported from Germany, and the taproom offers their full lineup on draft, from crisp pilsners to rich dunkels and seasonal specialties. The warm, convivial atmosphere fills up quickly on weekends, with locals gathering after work to pair their beers with hearty pub fare. The Zaimoku-cho street itself is worth exploring, with its weekend farmer's markets and independent shops lining a tree-shaded pedestrian avenue.